About Me
Hi! I’m Mouad Moustaid, a Creative Director and Illustrator based in Casablanca, Morocco. Design isn’t just my job, it’s my passion. From the first spark of creativity to the final stroke of my illustrations, I’ve always been captivated by the power of visual storytelling.
I studied at the Higher School of Design and Visual Arts in Casablanca, where I deepened my knowledge of graphic design. However, before and beyond school, I was and still am, a self-taught artist. I’ve learned far more through hands-on practice and real-world experiences than I ever did in the classroom. Let’s be honest, the best lessons come from experimentation and living through the process.
My Journey
With over 10 years of experience, I’ve had the privilege of working on a diverse range of projects, including branding, advertising, digital illustration, editorial, motion design, photography, and more. Each project has expanded my skills, further enriching my creative process. Design is not just my profession, it’s what I live for. I’m proud of the journey I’ve had so far, and I’m excited to continue exploring new creative frontiers while collaborating with like-minded individuals.
Creative Philosophy
I believe design should tell a story, one that resonates deeply with the viewer. My creative approach blends bold aesthetics with clear communication, creating work that is not just visually striking, but meaningful. I’m always eager to push boundaries, combining traditional techniques with digital tools to craft innovative and impactful work.
What I Do
As a Creative Director and Illustrator, I specialize in a wide range of disciplines, each offering its own unique creative challenge. I work on:
Branding & Identity Design
Layout and Editorial Design
Web Design
Photography
Motion Design
Creative Direction
Character & Concept Illustration
Digital Art
Every project presents a new opportunity to collaborate, create, and push my skills further.
Beyond Design
When I’m not immersed in a project, you’ll find me experimenting with new techniques, drawing inspiration from everyday life, and exploring the world around me. I love reading books that expand my knowledge, especially about the deeper connections in life. I’m fascinated by the hermetic formula, “As within, so without”, a concept that reminds me that everything is interconnected. For me, a healthy creative process involves taking care of the mind and soul as much as it does the design itself.
I firmly believe that creativity has the power to break boundaries, whether in art or in the people I collaborate with.
I’m always excited for the next creative challenge, so if you have a project in mind, let’s connect and make something great!
PS: You might think, "This guy is full of himself" after reading all this text in the bio section. But since I’m not exactly famous, I thought it would be best to lay everything out clearly so that anyone visiting can understand my dedication and motivation.